Proposed concept for the development of residential floating facilities


TOWS-SWOT analysis
floating homes
SWOT matrix
strategic analysis
development strategies


Currently, a dynamic growth of interest in residential buildings located on the water can be observed in Poland. However, the lack of legal regulations, the increase in society's affluence and overpopulation in city centers lead to reflection on the development strategy that should be implemented for maritime construction. The publication presents a proposal of four development strategy concepts: aggressive, conservative, competitive and defensive, developed for floating homes (FHs) based on the authors' own research. The strategy concept that, in the authors' opinion, should be implemented was indicated using the TOWS-SWOT analysis. A detailed analysis revealed that the strategy that obtained the highest result in the study was the aggressive strategy.
Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.